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甲壳质材料研究

“创青春”大学生创业计划大赛培训材料

创业计划书范文

&开发有限责任公司

本案例为首届“挑战杯”全国大学生创业计划大赛金奖作品。

请参照其内容。

第1页共64页

1 专业资料整理

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目 录 执行摘

“创青春”大学生创业计划大赛培训材料

要1. ...................................................................................................................................述公司描

1.1 . .......................................................................................................................市

1.2场............................................... . ................................................................................投资与财

1.3务............................................... . ....................................................................

...............................................组织与人力资1.4源 . ............................................................景......................................................项目背

2. .............................................................................产业背

2.1景............................................... . .......................................................................................................................产品概

2.2述 . ........................................................................

2.3 . 点.................................................甲壳质可吸收缝合线的优......................................

景...............................................甲壳质应用前2.4 . ............................................................

会......................................................市场机3. .............................................................................征市场特

3.1 . .......................................................................................................................市场细

3.2分................................................. . ....................................................................

析销售渠道分 3.3 ..................................................................................................................

析.................................................竞争分 3.4 .........................................................................略4.

........................................................................................................................公司战.............

略.................................................总体战 4.1 .........................................................................

略.................................................发展战 4.2 .........................................................................

销5.市场营.....................................................................................................................................

(TargetMarket).....................................目标市场 5.1 ........................................................

务.................................................产品和服 5.2 .....................................................................

（Price）........................................价格 5.3 .........................................................................

5.4 （Place）..........................................销售渠道专业资料整理2

4 4 5 5 6 6 6 7 8 9 9 9 10 11 12 15 15 16 18 18 18 19 20

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.............................................................. （Promotion推广策略 5.5 ...................................................）.............................................

入.................................................市场开发与进 5.6 .............................................................理6.生产管

.....................................................................................................................................求生产要

6.1 ..........................................................................................................................择.................................................厂址选

6.2 .........................................................................

度.................................................项目进 6.3 .........................................................................程生产工艺流

6.4 ..................................................................................................................析7.投资分

..................................................................................................................................... 模.................................................股本结构与规 7.1 .............................................................

用资金来源与运 7.2 ..............................................................................................................

析.................................................投资收益与风险分 7.3 ...................................................析8...

........................................................................................................................财务分.............

第2页共64页专业资料整理3

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