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will release the CD into the shops too-- but making money through sales of their music isn’t the top priority.
The story illustrates the creative thinking going on in the music business in response to dramatic changes over the last few years in the way that people buy music. Sales of music digitally --to computer, phones and MP3 players rose to $2 billion in 2006 -- an increase of almost 100 percent on the previous year -- yet overall record company sales are down. People are simply not buy CDs in record shops in anything like the numbers the\\y used to.
This trend looks set to continue so the big question for the music industry is whether they can successfully manage the move to being primarily a digital industry without profits falling to unacceptable levels.
There are both positive and negative signs. On the plus side, more and more people are buying music on mobile phones, which allows people to make impulse purchases -- they can buy a song as soon as they hear it. Research by the UK Mobile operator 3 suggested that 75 percent of 16 to 24-year-olds wanted to buy a track they liked as soon as they heard it. With so much competition
for people’s disposable income, a product that you can sell immediately is a big advantage.
The bad news for record companies, however, is the mount of music that is downloaded illegally. Piracy --- usually in the form of cheaply copied CD ---has long been an issue for the music business but the internet means music can be copied and distributed freely through file-sharing sites on a large scale than ever before.
It is this situation that leads bands to start giving away their music for free and promises to make the next few years a very interesting time in the music business.
76. What is unusual about the Crimea’s business plan?
A. Their business was given away free on the Internet.
B. They give CDs away free in shops.
C. They played free concerts.
D. They charged more for their CDs.
77. The Crimea hope to make money _______.
A. through CD sales
B. by giving concerts and selling T-shirts and other merchandise
C. by selling merchandise on the internet
D. though sales of merchandise in shops
78. The Crimea also released CDs for sale in shops because _______.
A. People who attend their concerts need them
B. they want to make extra money
C. there are still people who prefer CDs to other formats
D. People who fail to attend their concerts need them
79. What is true about sales of music over the last year?
A. overall, sales are up on last year.
B. .overall, sales are down on last year.
C. there is no change compared to previous sales.
D. It is not mentioned in the passage.
80. What effect has the internet had on music piracy?
A. It has made it easier to fight piracy.
B. It has increased the number of pirate CDs available.
C. It has made it easier to illegally copy music.
D. It has reduced the number of pirate CDs available.
参考答案:
71-75 DCCBC 76-80 ABCBC
81. 她喜欢看书时听音乐。
82. 我们认为节约用水非常重要。
83. 我想知道他把表送给谁了。
84.所有的公共场所都应完全禁止吸烟。
85. 事实胜于雄辩。
86. It is quite typical of him to be late.
87. It’s no good learning English without practice.
88. Man was, is and always will be trying to improve his living conditions.
89. An idle youth, a needy age.
90. The doctor will get more practice out of me than out of ten ordinary patients.
参考答案:
四、翻译:81.She enjoys listening to music while reading.
82.We believe it is very important to save water.
83.I wonder whom he gave the watch to.
84.Smoking should be completely banned in all public places.